Come join the Spicy Dog Team! We’re hiring a Production Co-Ordinator
About the job
Spicy Dog Media are a fast growing video production agency. We’ve worked with some of Ireland’s biggest agencies and clients and have massive growth plans over the next 18month period. We have a passion for producing premium video content and telling unique stories in Ireland. We’re currently looking for someone who wants to learn more about the video production/commercial industry, and wants to progress in their own careers. The purpose of this role is to get hands on with all aspects of the video production business. You’ll be working alongside productions remotely, (with some opportunities to attend on location video productions) You’ll be facilitating the organising and production of various video productions. Assisting with social media, and assisting with the general day-to-day admin and operations of the business. This is a great opportunity for someone to learn production from start to finish, and understand what goes on behind the scenes of commercial video production in Ireland.
Responsibilities
Assisting with all areas of video production from pre to post production. Including liaising with clients, planning, scheduling and organising of current and future productions, managing multiple productions at the one time. ( No previous production experience is necessary here, it’s just a bonus! )
Supporting the creation and implementation of current and future marketing strategies and campaigns
Performing administrative tasks such as data entry, scheduling appointments, and managing emails and communications
Helping with general project management, including task assignment, scheduling, and monitoring progress.
Assist with the companies social media accounts, posting, producing and developing content.
Essential Qualifications
-Relevant degree or experience in digital, marketing, film + TV, or video communications
-You’re passionate and have a willingness to learn about the industry.
-If organisation is at the heart of everything you do, we can teach you everything else!
Bonus Points!
You have an understanding of social media, especially any experience relating to TikTok and Reels.
You have experience with excel/sheets in the tracking of data, and analytics
You have previous experience in an administrative role.
You have graphic/motion design experience
You have any editing experience.
Salary competitive and to be discussed depending on relevant experience.
Please send your portfolio + CV’s to spicydogmediaforms@gmail.com
At Spicy Dog Media we live by the power of video production, we understand how important video is for your business. Whether you’re a small SME or part of a large multi-national – video production helps brands grow.
“Video Production Helps Brands Grow:”
So how much should you be budgeting for your next video project? We often get asked by clients who are looking for video production, “how much”, “what should we be expecting to pay”, and the truth is this is rarely a simple answer.
Video Production is a service, and with any service that’s being provided it always depends on a number of various factors. For example – you wouldn’t go into a car garage to get your car repaired and expect the mechanic to know exactly what it’s going to cost immediately. The mechanic will have to do his checks, and assess the repairs, query how much you the customer want to spend, and then estimate how much the overall repair is going to cost. Video Production is much the same. Everyone has a smartphone, so technically you don’t need a video production service, yet using the same example everyone has a set of spanners/tools so technically you don’t need a mechanic either. However most business owners, marketing managers and producers recognise the power of a professionally created video. ( as do most recognise the power of any professional in their field )
So the first thing we do to figure out how much a video production is going to cost… we ask a number of questions:
Questions first. Quality video next.
What type of video are you looking for? Is this a specialised project going to take months, or is this a video production that’s only going to take the Spicy Dog Media team an hour? This question is the hardest one for clients to answer. At Spicy Dog Media, when working with clients we always assess what their goals are, where the video is going to be published and their target audience.
We assess whether this video should be a corporate video production, or a high impact marketing video. Or perhaps a simple website video. We’ll provide examples, and have a Zoom call with the client to figure out exactly what style and approach they’re going for. If you’re considering a video production for your business pop us an email, we’re always keen to chat clients through potential video options.
How much does video production cost…..Well how much would you like to spend?
This is slightly unfair but true … it’s often a case of asking a client their ideal expenditure for the project. Often times budgets are set aside for marketing, talk to us. We’ll sometimes have a quick chat with a client about a video production and assess exactly what they’re hoping to do. Sometimes we’ll then offer a range of budgets that could fit this particular project. Don’t be afraid to say you’ve got a limited budget, video production companies would prefer to work with a limited budget early on, as opposed to dreaming the moon and stars and suddenly not being able to deliver on expectations. Asking how much does video production costs is never a bad thing either, but giving a rough idea of budgets always helps…
The next thing we do is figure out how much ideally the client would like to spend on their video production. Whether it’s a video production in Dublin or Roscommon, our projects can range from €5,000 – €150,000 depending on various factors. So having that initial first conversation about budgets can quickly set expectations.
What are the main factors that affect – How Much A Video Production Costs?
Creative – How much creative development is involved? Do the Spicy Dog team have to produce an entire creative approach to your video or are we working with a marketing department that has already started this process? Creative development is often overlooked when considering getting a video produced, but is arguably the hardest part of the process.
Time – How many days are the team going to spend on the production? There are numerous days that can go into the pre-production stage of a project, planning, scripting, shot-listing and general logistics all have to be factored in. Then there’s the actual shooting, how many days will the team be needed? Are we visiting a business premises over a number of days? Is there extensive travel required? We then need to factor in the post-production edit process. How heavy will this be? Will our editors have hours of footage to scrape through, or will it be a 1min interview with your CEO? These are all factors which can affect how much a video production is going to cost!
Shooting – What style of video production are we going for? Are we bringing together a large crew of creatives to produce a TV commercial style product, or is this a more documentary style crew keeping crew members to a bare minimum? Do we require specialised cameras and equipment like Drones, gimbals, stead-cams etc. The style and approach is probably the biggest factor that can increase cost.
So really what we would always recommend is to schedule a call with one of our video producers who can talk you through the entire process, and we can figure out exactly what’s needed.
The Value Added…
One thing that is often overlooked when considering getting a video production is the value added. What does this mean? You need to consider what value is added to your business by this video production. Are you selling a product? Is this video going to aid sales? If sales increase by X then the video has paid itself off, therefore video production becomes a key cog in your sales process. Video production may seem like a large initial cost but when the overall process is considered its suddenly not so expensive.
Talk to our team, we’d love to chat about your next project and we’ll be able to provide you with an accurate quotation.
At Spicy Dog media, it’s no surprise that we’re passionate about video production. We breath, live and sleep video. We’re always looking to crafts and perfect our video production skills, whether that be for a simple corporate video or a high-end promo video. We’re always looking to enhance our skillset.
So we’ve started a number of new process’ over the last couple of months, one of which is turning our creative video production team towards an in-house project – Something that can showcase our capacity as video producers, while still creating value for an audience of viewers. Something that we could really showcase the quality videos we produce.
We showcase our video production skills with our new in-house series!
We came up with “Get In Our Home” – a new series dedicated to all things home-building. Think of the series like Grand Designs meets YouTube. It’s a series where our found Peter, talks to home-owners, home builders and renovators getting their top tips on building a home in Ireland. We’re using our skills in video production to make the series as powerful as possible. Using state of the art cameras, drones and equipment I’m sure you’ll agree at Spicy Dog media we’re masters as video production!
The short answer is ….yes! (but don’t trust us we’re biased)
Promotional videos or corporate video production is a way of getting your brand out there. It’s like your way of telling your story. When we started Spicy Dog Media, clients would often ask why video? The answer was always the same… video production helps your business grow!
Before we can really understand why video is so important lets look at some key facts….
Studies show that 54% of consumers want to see more video content from a brand or business they support (HubSpot, 2018)
72% of customers said they would rather learn about a product or service by way of video. In fact, 84% of people say they’ve been convinced to buy a product or service by watching a brand’s video. Additionally, 79% of people say they’ve been convinced to buy or download a piece of software by watching a video.
Audiences and viewers retain 95% more of a message when watching a video, compared to 10% when reading text.
86% of businesses use video as a marketing tool — up from 63% over the last three years
78% of people watch online videos every week, and 55% view online videos every day.
So nearly 1 in 2 people on the entire planet watch a video every day…. think about that?
Video production or a promotional video for your business doesn’t seem like such a bad idea now does it!
With the internet essentially becoming one big movie theatre for video content, its natural to want your videos to stand out from the crowd.
Some of the keys to a successful video are outlined below. But essentially the main thing you need to understand is that if you don’t know your audience your production will never be as great as it could be! We’ve been in this game a long time now, and we always get asked the same questions, how do I make a good video? And why do some videos preform better than others? We always revert back to, who is going to watch this video… and how do we make it as engaging as possible for them?
1. Tell A Story
Since the dawn of man humans have been obsessed with telling stories. Just remember we are visual creatures this is why videos are so consistently effective. A good production should always tell a story. Whether that’s your brands story, your mission ….or simply a story that just needs to be told.
Humans connect with humans. So the more you approach your video like a storytelling technique the more likely your audience is going to connect with your content.
2. Branding Your Videos
Make sure your branding is on point throughout the video. We often include lovely logo animations for our corporate video productions or sometimes we would ensure that branding is consistent within the video itself. A good well branded video will a) make your video easy to find again and b) make it more memorable for the brand itself. There are some unique things you can do with your branding to ensure your videos stay at the top, including incorporating logos into graphics on the screen.
3. Hook your audience early with Video
CATCH THEM IN THE FIRST 3 SECONDS OR YOU’RE DONE. SIMPLE.
TikTok, Snapchat, YouTube, Facebook, Instagram – all these platforms are designed around facilitating our ever depleting attention spans.
Start with a hook, and then move to your main aspect. This can be difficult with corporate productions, or for state bodies where branding is so important. We would always say, what’s more important having a video you love but nobody sees? Or having a video everybody loves, and everybody sees?
AREAS TO CONSIDER:
A. TITLES:
Keep in mind your SEO optimisation, where is your video going to be seen? What keywords are you targeting? For us we always use video production, and video in our titles because that’s the number one word we want to be associated with. Whether you’re in construction, or you run a dental surgery.. know the importance of optimising your titles.
B. THUMBNAILS
A thumbnail is the image you see before you click play. We general don’t provide thumbnail services for our video production clients, but we often give advice on their importance. YouTube videos are especially predicated on the quality of your thumbnail. Make sure your thumbnails make the viewer want to click, make it easy to read, and easy to see!
4. Keep it short. Get to the point.
Don’t do longer than 2-3min if it’s for online. We often produce promotional videos in Ireland for our clients and we would never recommend a promo video to be longer than 3mins. Any longer and the audience simply aint gonna stay!
Keep your messaging and your call to action concise and to the point.
At Spicy Dog Media we’re always getting emails, and phone-calls about how it actually works.
How to make a promotional video, or How to make a video for business are the key areas covered here. At Spicy Dog Media we are the video production experts!
Lots of business owners, and marketing managers recognise the importance of video for their business, often times it’s a case of not knowing where to start. In this post I want to dive into how we operate, and how we help tell stories. Which will hopefully encourage you to pick up the phone and give me a call…. too busy? … shoot us an email over in our contact section and we’ll be back to you within 10working hours.
Step1. Pre-Production.
We work with brands, and business owners to really understand what they’re trying to achieve. We really try to understand what your goals are. Often times people have a specific product or area of their service they want to promote, and we’ll often focus on that first. At Spicy Dog Media, corporate video production is something we’re very experienced in. So even if you’re not promoting a particular product or service, but you’re just looking to put your business on the map, we have the skills and the knowledge to do so. Pre-production is essentially making sure we have a concrete plan in place so that when shoot day comes around, everything goes as smoothly as possible. Our top tip here is to really try and get across the type of video you’re looking to produce. Often times it helps if you’ve found a sample online or elsewhere of something similar. Giving us examples often speeds up the process, and makes things more clear! Often times we will arrange a Zoom or Skype call with your team and hash out any details that have not been covered yet. We will also sort out the logistics of Who, Where and When. Schedules, locations, scripts, and general plans and logistics will all be arranged and finalised prior to our shoot date.
Step2. Production.
Once we’ve set a date to bring your brand to life it’s all about shooting. We’ll usually arrive a little early and starting setting up. Depending on the size and scale of the shoot this set-up time can differ. We may have a number of crew members on location, or for smaller scale jobs it may be just our key team members. Our aim when producing video content for business’ is to assure that shooting days go as smoothly as possible. We will work through our shooting schedule and assure that all our shots, and required footage are gathered. Often times we are playing second fiddle to mother nature so there can sometimes be some chopping and changing of the schedule depending on rain condition etc. Once we’re finished shooting, we wrap up and back up all of the data. Once the shoot is over, the client can really relax, as we really take over from here, as we move into post-production stage. At the end of every shooting day, the client, and marketing managers will receive ‘Selects’ from the day, to give an insight into the quality of footage we managed to shoot throughout the day.
Step3. Post-Production + Delivery.
Generally first drafts can take up to 4-5weeks to come through. There are various factors that can speed up or slow down an edit. We’ll be busy editing your video to the highest standard. Often times our videos include, graphics overlaid, voice-overs added, and a general professional and slick edit of all our footage. Once we send over Draft1 you then have the opportunity to request any changes to the video you may deem necessary, these can often be text changes, or swapping around footage and shots. Once we’ve been given the green-light we send you a high resolution copy of your final version via our sharing platform, where you can download from. We also often provide additional after-care support, to encourage business owners to use their video effectively. We can provide a range of top-tips to make sure you get the best from your video once it’s finished!
Is video production safe during these scarily unprecedented times?
AT SPICY DOG MEDIA, WE ASSURE A STRICT COVID-19 COMPLIANCE FROM ALL OUR CREW MEMBERS. THIS STARTS FROM PLANNING STAGES, AND FOLLOWS THROUGH… RIGHT DOWN TO HOW WE DELIVER OUR VIDEOS.
Here some of the steps we take to assure client safety:
Remote working for all pre-production in enforced. We arrange regular Zoom or Google Hangouts to assure every inch of your production is planned in detail. From shot-lists, schedules to Call-Sheets you will be constantly informed as we start to bring your idea to life.
While we love having clients, and agency on our shoots – we have developed a robust streaming platform that allows clients to remotely watch our shoots. This assures that only those that are absolutely necessary are on set. Get in touch if you have any more questions about how we can remotely link your idea to screen.
While shooting all our crew are wearing the necessary PPE, we will have hand sanitiser placed throughout the location, and strict Covid-19 compliance in terms of 2 metre distancing is consistently enforced.
After every shooting day our clients will receive a selected amount of imagery from the days shooting, this helps to keep everyone in the loop with the project, and assures a smooth shooting process.
We have post shoot Zooms and Google hangouts once we have wrapped. These can range from any post shoot questions, to any questions relating to post-production.
Every edit is sent via Google Drive, and we then arrange any post production feedback via Zoom or Google hangout.
Although we are the masters of video production in Roscommon, and are passionate about video production in the West Of Ireland, we’re even more passionate about our crew and client’s safety. If you have any concerns about an upcoming project…get in touch.
We’re delighted to announce that we’ve managed to win another award for the company. Spicy Dog Media has yet again proved its award winning social media, video production status! Being the best at video production in Roscommon.
We took part in this years IBYE competition, up against some very tough competition! Yet we managed to come out on top! The company had to submit a business plan, attend interviews and a business boot-camp in Delphi Co. Mayo, and our founder Peter Kilmartin had to pitch to a panel of judges in a dragon’s den style environment.
It was a great experience for the company, and a great networking opportunity. We’re proud to be based in Roscommon, and to be helping local businesses get their story out there!
Spicy Dog Media specialise in video production for social media platforms. We tailor content for each individual platform allowing business owners to post professional content packages online. Corporate video production is also a strong point, and we’ve done numerous corporate video packages in Roscommon.
Myself and the team at Spicy Dog Media, are delighted to announce that a production of ours has been selected for the Dingle International Film Festival. The film titled Pathways, is a documentary film about the mortality behind photography and one mans quest for self actualisation through his identity within the LGBTQ community. In doing this, Paul Connell reveals more about who he is than he could ever imagine. The film was produced over several weeks by Spicy Dog Media, and directed by Cian O’Connor, and shot by Sophie O Donovan.
We’re really proud to be at the forefront of talent in Ireland. To be really at the cutting edge when it comes to creating content and video production for business and film production in Ireland, is true honour of ours and we’re constantly looking forward to the next project!
